New Year, New Client - CIIC PR Named Agency of Record for Regulus Collective, a New Female-Founded Global Hospitality Advisory Platform

Happy New Year! We’re starting 2026 off strong with our newest partnership with Regulus Collective, a global hospitality investment and creative advisory platform founded by industry visionary Deniz Dorbek. The newly launched firm brings a bold, multidisciplinary model to the future of lifestyle hospitality, uniting investment strategy, creative direction, cultural intelligence, and technology to help founders, developers, and investors build ventures with long-term value and relevance.

Regulus Collective reflects Dorbek’s more than 20 years of experience across seven countries and three continents. Her career includes leading complex transformations, scaling multi-brand portfolios, shaping commercial strategy, and forging cross-border partnerships. With Regulus, she introduces an integrated approach designed to better align capital, creativity, and long-term brand stewardship in the hospitality space.

At CIIC PR, we are honored to be selected as the Agency of Record for this important launch. Through this partnership, CIIC will lead Regulus Collective’s brand launch and lead the strategic communications program, through media relations across hospitality, business, investment, and lifestyle media and develop a Thought Leadership platform for Founder Deniz Dorbek

This collaboration aligns with CIIC’s deep commitment to elevating female founders and supporting the next generation of innovators shaping the travel and hospitality sectors. It also expands our already robust hospitality portfolio at a time of rapid transformation within the industry.