CIIC PR Selected as Agency of Record for Drey Hotel & Terraces at The Drey in Dallas, TX

Photo Credit: Terraces at The Drey

CIIC PR is proud to announce its partnership with Drey Hotel and Terraces at The Drey - an innovative hospitality destination located within The Village Dallas that is redefining the way guests experience luxury accommodations through the emerging concept of "resitality."

Blending the comfort and connection of residential living with the service, design, and amenities of a luxury hotel, Drey Hotel and the soon-to-open Terraces at The Drey offer an experience unlike any other in Dallas. Located within The Village Dallas, the property serves as the centerpiece of a vibrant lifestyle destination featuring elevated accommodations, distinctive dining, wellness amenities, recreation, events, and community-driven experiences.

As Agency of Record, CIIC PR will lead strategic communications for Drey Hotel and Terraces at The Drey, supporting brand visibility through media relations, thought leadership, influencer engagement, and integrated communications strategies. The partnership will focus on introducing Drey Hotel & Terraces at The Drey to regional and national audiences while elevating awareness of the broader ecosystem within The Village Dallas.

A key priority of the partnership will be supporting the debut of Terraces at The Drey, generating excitement around one of Dallas' most distinctive new openings. Through strategic storytelling, CIIC PR will showcase how the property is introducing a new model centered on community, wellness, flexibility, and meaningful connections for business travelers, leisure guests, extended stays, and group experiences alike.

CIIC PR will also work closely with leadership to strengthen Drey Hotel's position as one of Dallas' premier lifestyle destinations. Through earned media, executive thought leadership, and compelling storytelling, the agency will highlight the property's innovative approach to hospitality while showcasing the experiences that make The Village Dallas a destination in its own right.

This partnership marks an exciting new chapter for both organizations as Drey Hotel & Terraces at The Drey welcome both new and former guests, while introducing a fresh perspective on modern hospitality. CIIC PR is honored to support the team’s continued growth and to help share the story behind one of Dallas' most innovative lodging concepts.

We look forward to what's ahead.

For more information, visit thedreyhotel.com and follow along at @ciicpr.